40% – Product Development & Engineering
We’re building the core. These funds power the backend, algorithms, data systems, and core mechanics of Life’s Game. The brain of the revolution.
Design is not just aesthetics — it’s psychology. We’re crafting an immersive, gamified experience that keeps users engaged, growing, and coming back.
15% – Community Management & Growth
A powerful product is nothing without a powerful movement. We invest in people — onboarding creators, nurturing believers, and growing the ecosystem from the inside out.
10% – Content Systems & Knowledge Architecture
At RIVEL, we don’t sell noise. We build intellectual value. This portion funds high-quality content frameworks, transformative knowledge systems, and integrated learning paths.
Great vision needs great execution. We allocate these funds to bring in brilliant minds — from AI engineers to growth strategists — who align with our mission and accelerate our trajectory.